For the 2nd consecutive year, Crédit Agricole S.A. group maintains its n°1 position in the banking sector according to Potentialpark*, which rewards the most innovative companies in terms of HR digital strategy and employer branding.
This year, our Group is recognized for its digital experience for candidates, in line with their expectations: a simple online path for applications with a user-friendly and constantly evolving career website. For example, functionalities include an express application form (taking less than 2 minutes), but also new, more educational content, such as the detailed presentation of our different business lines.
Just a few weeks after Crédit Agricole was awarded with the CSR Universum ranking, this recognition by Potentialpark confirms our ambition to become the preferred responsible employer in financial services and in the European top 5.
* Potentialpark audits every year the digital strategy (recruitment websites, application processes, social networks) of the 100 largest companies that recruit in France examining up to 300 elements based on candidate expectations.