On 16 January 2025, we organised a special welcome event for our 100 new Human-centric Project Ambassadors at our Montrouge campus and online for our international colleagues.
Launched in 2023, the Crédit Agricole Group Ambassadorship program is at the heart of our managerial and cultural transformation as we aim to strengthen our collective around the values of proximity and responsibility, making a positive impact thanks to our talented employees and the businesses within our Group.
Among the highlights:
- An inspiring introduction by Raphaël Appert, 1st Vice-President of Fédération Nationale du Crédit Agricole and Vice-Chairman of Crédit Agricole S.A. and Philippe Brassac, Chief Executive Officer of Crédit Agricole S.A. examining how the Human-centric Project is a cornerstone of our transformation.
- An overview of the 2024 achievements and onboarding of the new Ambassadors embarked on this great adventure.
- Discussions about our values, our professions and our role in society.
- The key insights of a social network content creator, Jokariz
- Networking between our Ambassadors to further engage the community.
Each ambassador embodies a key role:
- Promoting the achievements and impact of our Group both internally and externally.
- Promoting our employer brand and attractiveness on social networks.
- Embodying a culture of learning and responsibility.
This event was an occasion to thank all the 2024 ambassadors for their commitment and investment throughout the past year and engage the new Ambassadors on this track as we continue to uphold our Group’s values working every day in the interest of our customers, society and our employees.