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Modified on 03/12/2024
La Business Unit Smart Conso a pour mission de faire prospérer l’activité crédit consommation au sens large dans les banques du Groupe Crédit Agricole en France : LCL et les Caisses régionales qui lui en délèguent la gestion.
Pour soutenir la croissance de l’activité, Smart Conso a enrichi son offre historique par une nouvelle offre de services :
1. La démarche perfo conso 2027 - dans le prolongement de Conso 3.0 – destinée à accompagner ses partenaires non seulement dans le développement des encours de crédit à la consommation, mais aussi du PNB, tout en assurant une bonne maitrise du risque.
2. De nouvelles offres issues des savoirs faire compte propre de CACPFM : les solutions locatives automobiles Agil’Auto, les prêts regroupés Créditlift et la nouvelle solution de paiements fractionnés commerçant 3xCB
3. De capitaliser plus largement sur l’expertise de CACPFM pour renforcer la montée en compétence des banques du Groupe, que ce soit sur les volets data, digital ou RSE ou renforcer les synergies croisées
En parallèle, la BU est fortement mobilisée sur le développement et l’usage des pratiques digitales au travers notamment de Digiconso, outil Crédit Conso unique des Caisses régionales et de LCL mais aussi en matière d’acquisition digitale (Targeting).
Vous rejoindrez le département Marketing Digital et Innovation qui a pour mission d’apporter son savoir-faire et son expertise dans l’activation et la compréhension du comportement des clients pour améliorer l’efficacité des actions de ventes et marketing.
En qualité de Data Analyst, vous rejoindrez l’équipe Data Marketing dans leur mission d’accompagner les partenaires bancaires CA et LCL par des analyses stratégiques et opérationnelles. Plus qu’une aide à la décision, les membres de l’équipe ont surtout un objectif de conseil à l’égard de nos partenaires.
Vous aurez pour missions principales :
- En lien avec les autres équipes au sein du marketing SMART CONSO :
o Cibler des campagnes marketing conso pour le compte des partenaires bancaires
o Analyser les résultats des campagnes et proposer des axes d’optimisation
- Proposer des méthodologies d’analyse de la donnée pertinentes et efficaces en vue de répondre à un objectif donné en capitalisant sur l’ensemble de la donnée disponible
- Contribuer à l'amélioration de la pertinence de notre animation client en proposant, aux clients, la meilleure offre, au meilleur moment, par le meilleur canal
- Communiquer vos analyses auprès de décideurs (Responsables de pôles, Directeurs) ou dans des instances internes (Codir, Codev)
Vous rejoindrez un collectif bienveillant qui s'inscrit dans une démarche de transformation ambitieuse qui repose sur la Data et la Data Analyse. L’équipe est composée de 7 d’experts DATA. L’environnement agile et multidisciplinaire permettra d’être exposé à divers sujets et interlocuteurs.
• Déplacement : Occasionnels
Crédit Agricole Personal Finance & Mobility, a wholly-owned subsidiary of the Crédit Agricole Group, is a leader in personal finance and a provider of access to all mobility solutions in Europe. It distributes these solutions directly to individuals, at the point of sale or on its partners' e-commerce platforms, a wide range of financing solutions. These amortizing credit, revolving credit, leasing and credit repurchase solutions - with associated services including insurance, split payment solutions and services dedicated to mobility, aim to meet the challenges of energy transition in mobility, housing and consumption. Crédit Agricole Personal Finance & Mobility aims to be the leader in electric mobility in Europe and offers a continuum of mobility in the 22 countries where it operates (leasing, medium and short-term rental, subscription, car-sharing, installation of charging stations, etc.). Joining CA Personal Finance & Mobility at Crédit Agricole means having the opportunity to access this very wide range of professions and expertise. For the first time in France, CA Personal Finance & Mobility has been awarded the Best Work Places label and ranks among the 10 best companies with more than 2,500 employees where it is good to work. Working every day in the interest of society, our Group is committed to diversity and inclusion. To find out more on our Diversity Policy, click here: https://www.credit-agricole.com/en/pdfPreview/198689
Laure, employee at CA Personal Finance & Mobility: “CA Personal Finance & Mobility offers us daily support in maintaining a work-life balance: a concierge service for all our needs, a fitness room for our well-being, childcare solutions, moments of intellectual exchange and development with conferences, on-site artist visits, etc. CA Personal Finance & Mobility does everything it can to help us save time on our constraints: real convenience.”
Solidarity Programme for calls for proposals, donating a day to sick children, crowd-funding to support non-profits.
By providing a pleasant environment for its staff, CA Personal Finance & Mobility aims to promote a comfortable working life for everyone and emphasises the personal development of all.
Internal mobility is strongly encouraged, both for young graduates and experienced employees. You can choose to pursue your career within CA Personal Finance & Mobility and its subsidiaries, as well as within the entire Crédit Agricole Group, both in France and abroad.
Upload your CV and cover letter in .doc, .docx, .pdf, .txt, .rtf, .odt, .html or .png format, weighing less than 2mo only.
Register or log in to your Crédit Agricole Recrutement account to fill in the application form, as well as your CV and track your applications.
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This action will be irreversible. You will not be able to apply to this offer